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 Relationships
  Marketing
   Web 1
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Web Assignment 1: Wal-Mart: Marketing Public Relation Strategies

To complete this assignment successfully, you should:

  1. Read the assignment carefully
  2. Open and study the links

Open and review the Wal-Mart site below. In the form below, detail which of the Marketing Public Relations Strategies listed in your book are seen at this site.

In as much as marketing public relations strategies do not focus directly on the consumer, why do corporations make investments in these public relations strategies? In other words, what advantages do public relations strategies have over advertising strategies?

Wal-Mart

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Your Name:
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Once you have filled in all of the areas above, click the Send the assignment button below to send the assignment to the instructor.

  

Send E-mail to Prof. Rich Lei.
or call (520) 523-2490
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